Northern Dimension Partnership in Public Health and Social Well-being

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NDPHS Visual Identity

In 2021 NDPHS developed a new visual identity as the implementation of a three-year-long EU grant project More impact together to empower Northern Stakeholders (Mittens). The new visual identity will be adopted and fully integrated during the first part of 2022.

The visual identity is inspired by embroidery, traditional weaving, and characteristic folk patterns that are uniquely associated with the Northern Dimension area. Despite being contemporary, geometric shapes and lines evoke nostalgic memories of warm sweaters, cozy scarves, and traditional blankets.

The threads are intertwined with each other just as partner countries work together to create a strong and efficient partnership. Connecting together they form the „X” sign, which is commonly used as a symbol of collaboration.

The color palette with shades of blue creates a resemblance to water and snow that are so common across the area combined with warm ruby red associated with a human touch and health.

Design brief presentation.

Visual identity was developed in collaboration with a branding studio Podpunkt (Poland).

 

Previous Visual Identity

The NDPHS logo (see the upper left-hand corner of this website) reflects the Partnership's character, namely that of a forum connecting different Partners who are committed to promoting sustainable development of the Northern Dimension area through intensified cooperation and enhanced coordination of their international activities in this area.

The logo was originally initiated by the International Temporary Working Group (ITWG), which developed a proposal regarding the objectives, structure and procedures of the NDPHS before its founding in 2003. The Committee of Senior Representatives approved the logo during its first Meeting. Following a suggestion from the ad hoc NDPHS Database Working Group in 2003, the logo was slightly modified and, since then, has been in use in various formats as provided below.

Advice to visitors on using the NDPHS logo:

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